Amazon University Esports - UAE
I led social media execution, content planning, and creator collaborations to support registrations, engagement, and live viewership throughout the season.
Project Statistics
51Universities
358,929Livestream Views
4,387,146Social Impressions
30,798,079PR Impacts
95,293Website Visits
1,487Registrations
Project Overview
I managed the UAE social media presence throughout the season, keeping the channels active around tournaments, announcements, and community moments.
The strategy combined daily content, creator collaborations, live event coverage, and paid campaigns to maintain visibility and drive traffic to streams and registrations.
Key Achievements
- Generated 4.3M+ social impressions across the season
- Reached 358K+ livestream views
- Supported 1,487 registrations throughout the campaign
- Worked with creators and streamers to expand reach and promote tournament activity
- Managed real-time social coverage around tournaments and livestreams
- Contributed to a campaign that generated 30.7M+ PR impacts
My Contribution
- Social media execution
- Content calendars & publishing
- Creator collaborations
- Live event coverage
- Campaign reporting
Platforms & Tools
NotionExcelPowerPointMetricoolMailchimpMeta Business SuiteFacebookInstagramYouTube
Media Gallery
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