Amazon University Esports - KSA
I supported social media strategy and execution, focusing on content, creator collaborations, ambassador management, and campaign amplification across the region.
Project Statistics
366,558Livestream Views
2,492Registrations
6,505,242Social Impressions
8,148,405PR Impacts
177,570Website Page Views
Project Overview
In KSA, I contributed to scaling the social media presence through structured content, creator collaborations, ambassador management, and campaign support.
I also managed the ambassador program, coordinating with ambassadors and involving them in campaign and tournament promotion to extend reach within the university community.
The focus was on maximizing reach and visibility across platforms while supporting registrations and live event traffic.
Key Achievements
- Contributed to 6.5M+ social impressions across the campaign
- Reached 366K+ livestream views
- Supported 2,492 registrations throughout the program
- Managed the ambassador program and coordinated ambassador participation in campaign activities
- Collaborated with creators and streamers to expand audience reach
- Maintained visibility through consistent content, tournament promotion, and event-driven posting
My Contribution
- Social strategy & execution
- Ambassador program management
- Creator collaborations
- Tournament promotion
- Performance reporting
Platforms & Tools
NotionExcelPowerPointMetricoolMailchimpMeta Business SuiteFacebookInstagramYouTube
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